UNWTO Investment Guidelines – Enabling Frameworks for Tourism Investment

The COVID-19 pandemic has made clear that sustainable tourism should no longer be considered a niche part of the tourism sector. Instead, its principles should guide everything the sector does. All stakeholders have now the opportunity to develop global partnerships and initiatives to effectively rethink investment frameworks and to develop solutions related to destinations. UNWTO strongly believes that strategic publicprivate partnerships on investments have a critical role to play in the economic recovery from the effects of the COVID-19 pandemic. For this reason, UNWTO has developed a series of Investment Guidelines to enhance coordination and cooperation and mobilize global investment mechanisms to respond to a global crisis. "Enabling Frameworks for Tourism Investment" provides insights for understanding and enabling the conditions and barriers to mobilize tourism investment and so build a competitive, sustainable and inclusive tourism sector beyond the attraction and promotion approaches. Keywords: tourism investments, drivers and trends, COVID-19, consumer behaviour, innovation, sustainability investments, foreign direct investment, inclusive tourism investments, promotion and mobilization of investments