What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself. Guided by world-class academics, you will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about innovation strategy, idea management and social networks.

Basic training sessions on AI/ML and GAI. Generative AI falls under the overall category of AI and offers a new and exciting way of interacting with information, brands, and other people. Let’s talk about how these disciplines work together and about materials available to help you upskill in these areas. Google is happy to announce a new set of generative AI training content available at no cost. So, whether you are just getting started or already have a more advanced role, read on to find ways to help reach your desired position.

Every day we see how Information and Communication Technologies (ICTs) impact our lives and participation in society by the way we work

The Innovation and Digital Transformation course delves into digital transformation in tourism, focusing on customer experience and operational efficiency. Participants will gain insights into digital technologies, innovation, and the steps necessary to drive transformation. A journey through key technologies, innovation, and case studies, this online course provides a comprehensive understanding of digital transformation. Students will engage in videos, readings, and assignments, preparing to implement effective digital strategies and build sustainable tourism ecosystems for long-term success.