What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself. Guided by world-class academics, you will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about innovation strategy, idea management and social networks.

The Managing Innovation training aims to support innovation activities within organizations, particularly small and medium-sized enterprises. This course is promoted in partnership with ISO, the International Organization for Standardization.

The course is Intended for policy-makers, decision-makers, innovators and ecosystem builders who wish to build thriving entrepreneurial communities that can navigate technological revolutions and create competitive ICT industries. The course introduces key terminologies, concepts, tools and steps to assess your country's innovation capacity through practical information. Upon completion of the course, you will understand: Innovation, digital ecosystems and digital transformation, and their relationship to national development priorities.

By taking this course, you'll learn to: - Deeply understand generative AI, describing the key steps in a typical LLM-based generative AI lifecycle, from data gathering and model selection, to performance evaluation and deployment - Describe in detail the transformer architecture that powers LLMs, how they’re trained, and how fine-tuning enables LLMs to be adapted to a variety of specific use cases - Use empirical scaling laws to optimize the model's objective function across dataset size, compute budget, and inference requirements - Apply state-of-the art training, tuning, inference, tools, and deployment methods to maximize the performance of models within the specific constraints of your project - Discuss the challenges and opportunities that generative AI creates for businesses after hearing stories from industry researchers and practitioners